For Sellers
If you're like most people, your home is your largest asset. Selling your home is an opportunity for financial gain or loss. It can also be a big time commitment. Chris Rooker and The Harrisonburg Homes Team are committed to helping you get the best price for your home and also saving you lots of time and frustration.
What's My Home Worth??
Determining the right price is one of the most challenging aspects of selling a home. Price it too low, and you can end up leaving a lot of money on the table. Price it too high, and you might not get any offers (and unnecessarily squander the first couple of weeks when your listing is new and therefore especially attractive to buyers).
Searching for current local real estate market information? Visit our blog, Harrisonblog, to learn more about market trends in the Harrisonburg area.
Recent sales in your neighborhood
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FREE market analysis of your home
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10-point Marketing Plan
Actually, our marketing plan has a lot more than ten points. But here are ten great reasons to list your home for sale with Chris Rooker and The Harrisonburg Homes Team. Why settle for less?
- A Website Just for Your Home!
Each of our residential listings gets its own website! No other agent or team in the Shenandoah Valley creates a website for each home. We'll design a site specifically for your home, and include a description, a full list of features, a lot of photos, links, and we can even upload a video! - Video Tour *NEW*
Home buyers love to envision themselves in each home they look at. We make it a lot easier for them to see what it would be like to walk through your home by creating a video tour of each home we list. We'll include the highlights and features of your home in each tour, and really give home buyers the essence of your home. When they see online all that your home can offer them, they'll surely want to visit in person! - "Just Listed" Postcard To Your Target Market
Sending a postcard with highlights of your home to carefully selected households is a powerful marketing strategy. Pin-pointing the target areas for your mailing is essential because it provides a focus to marketing your home. Direct mailings allow us to choose specific neighborhoods in the area that might find your home a great place to live.
For instance, if you live in a great starter home and are ready to move into a larger home, we might send a mailing to households that are currently renting. They would probably find your starter home a perfect fit! - Top-notch digital photography
A beautiful home will practically sell itself--but only if serious buyers come to see it. Nothing can get buyers through the door of your home like fantastic pictures--and the more, the better. That's why Chris Rooker and The Harrisonburg Homes Team are serious about digital photography. We have a professional photographer working exclusively with our brokerage! He takes a number of digital photos at each of our listings.
The most important photo of all, of course, is the "curb view" of your home. Many buyers will make their decision on whether or not to view your home based on this single photo. If needed, we'll hire Ville View Photography to take an "elevated" shot of your home. - Premium advertising on Realtor.com
Consider these two remarkable statistics:- Home buyers use the internet more than any other media when searching for a home--a whopping 84% report using the internet, compared to 31% for a home book or magazine, which can be outdated by the time it's printed (Less than 5% use newspapers to search for a home!)
- Of all the time spent online by consumers searching for real estate, 75% is spent on Realtor.com
Click to see the difference between a basic listing and an enhanced listing.
Chris Rooker and The Harrisonburg Homes Team have also purchased "Featured Home" slots on Realtor.com. This is an advertising package that gives your home premium placement on the site. Featured homes on Realtor.com are viewed on average 20 times more often than homes without this advantage. - Professionally designed full-color flyers
Every one of our listings gets a professionally designed full-color flyer, which is used in various ways depending on the home. Most frequently, we distribute them to passersby in a weather-resistant box in front of your home. - The Power of Teamwork
The Harrisonburg Homes Team consists of five members: Chris Rooker, Brant Suter, Jenny Burden, Lisa Oates, and Amy Chico. We are committed to working together to deliver the best service to home sellers and buyers in the Harrisonburg area. All five of us are licensed real estate agents, which means that any of us can show properties. When a buyer calls to see a property, they usually want to see it NOW and they are often in a "buying mood." Having five agents available means that one of us is almost always available to show your home when that buyer calls. - Kline May Realty
Chris Rooker and The Harrisonburg Homes Team are proud to be a part of Kline May Realty. Our company is truly the most progressive and exciting real estate firm in the Shenandoah Valley. We have more than 70 licensed agents, and we are currently one of the leading brokerages in the area in terms of market share. As a result, we have a tremendous supply of buyers every month of the year. While our agents are willing to sell any listing to our buyers, our company's own listings naturally get special attention--if only because they are right under our nose! If you list with Chris Rooker and The Harrisonburg Homes Team, your home will be in the limelight of one of the most active real estate brokerages in the Shenandoah Valley. - Strong Web Presence
Our team has a strong web presence. Not only do we run this web site, but we also host a blog -- Harrisonblog -- and are a part of many social web applications, such as Facebook, Twitter, LinkedIn, YouTube, and more! Because we are active on the web, your listing will get fantastic exposure to many different audiences online. - You get all the benefits above when you list your home with Chris Rooker and The Harrisonburg Homes Team PLUS the things you would normally expect from a real estate agent: newspaper advertisements, yard sign, etc.
